Despite competing with 75 other brands of water on the Swiss market, Pascal and Nicolas Rouges’ skill and motivation has made sure that Henniez is the second most consumed brand of water in the country
The Lindström family is a good example of how serial business families can use their past experience to avoid recurring ‘situations’ – and ultimately run a business that benefits the business and the family members involved
The first article of a fourpart series examines why selling the family business can be a good thing. Some families, known as ‘serial business families’, achieve a positive outcome from the sale by reinventing themselves and starting a new business together
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