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Lidl

January 26, 2018

Bacardi buys Patron for $5.1 billion, Lidl slows US expansion, and C&A eyes China

Bacardi buys Patrón for $5.1 billion

Family-owned Bacardi is tapping into the growing popularity of tequila, buying premium brand Patrón.

The companies said in a statement tequila is one of the fastest-growing categories in the spirits industry, with “Patrón being the clear market leader in the super-premium segment”.

June 7, 2017

Lidl new catwalk for Heidi Klum; EasyJet founder pledges half his fortune; and Ralph Lauren appoints new chief executive

Lidl new catwalk for Heidi Klum

Model Heidi Klum has chosen the aisles of Lidl as her next catwalk, launching a fashion line in conjunction with the discount supermarket.

The range will be released in the chain’s 650 UK and 9000-plus European stores this autumn.

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